Meet Sheena

My story

I graduated college in 2006. The great recession hit in 2007. My career tragectory disappeared before my eyes. Working hard no longer meant growth, just more work for the same pay and title. I decided to leave the corporate world in 2014. It took 8 people to replace the job role I had been doing on my own.

Today I offer my powerhouse of diverse marketing skills to small business owners and entrepreneurs who want to showcase their unique contributions to the world, I look forward to working with you!

Work with me

I worked full time for 8 years in the corporate and nonprofit marketing world, this was during the height of the 2008 economic crash and the rise of online marketing. The attitude was “you should just be grateful you have a job.” I was so burnt out and depressed. Everything was so serious, like every social media post was life or death. I do not work in medicine and no job is worth your health and life. So I left…and got a dog, Ollie, to help keep me focused on self-care while working from home.

However, I did gain incredibly valuable experience and skills in the best practices of marketing and customer relations, even when it seemed like no one was buying, and was able to apply those skills to the platform of online marketing as it was still emerging. I fell in love with the new opportunities that the constantly expanding online platform provided, and started my own independent consulting business in 2014 to focus on helping others navigate the ever-changing world of digital marketing.

Rules I like to help my clients live by:

  • While marketing is invaluable to business growth (and should not be ignored or importance underestimated) it is NOT a 24/7, life-or-death job.

  • Social media is a platform that wants you to work to please the algorithm NOT your target audience, or yourself.

  • The core of customer service has never changed, despite the evolution of marketing mediums.